Bronze
A new site or a small services site in one city.
- Technical audit and fixing errors
- Keywords for the core services
- Meta data and headings for landing pages
- Monthly report
Silver
A services or corporate site, several cities or directions.
- Everything in Bronze
- Extending the structure for new queries
- Content plan and briefs for texts
- Work on the link profile
- Internal linking and structured data
Gold
An online store or catalog — categories, filters, product cards.
- Everything in Silver
- Commercial queries: categories and filters
- Templated meta tag generation
- Conversion work on landing pages
- Analytics and end-to-end reports
Platinum
A complex niche, several languages or an international market.
- Everything in Gold
- Language versions and international search
- GEO: visibility in AI answers
- A dedicated project manager
- Work with the site developers
These are starting prices. We name the exact figure after the audit: it depends on the niche, the size of the site and its condition.
If none of the packages fits, there is payment for work actually done: we price it separately for your task.
Scope of the service
What does the monthly work cover — and what doesn't it cover?
We split this right on the page so the first invoice holds no surprises.
Included in the plan price
Technical optimization
Content work
Link strategy
Analytics and reporting
Client dashboard
Billed separately, as incurred
Links
Texts and translations
Advertising budget
Developer work
Our mistake is on us. Work promised in the plan but not done, or done wrong, is completed at our own cost.
Work not covered by the plan is billed separately, against an agreed estimate.
Third-party breakage — analytics, webmaster tools, a search engine changing its rules: 16 hours a month are included in the plan, beyond that separately.
The price covers the work of our team. Links, texts, development and the ad budget are paid separately, as incurred.
Calculation
What does the price depend on?
Four things that move the figure up or down from the starting price.
Niche and competition
In medicine, real estate and legal services competing costs more: agencies with large budgets work there.
Size and condition of the site
Ten pages and a catalog of ten thousand are different work. A neglected technical base adds the first month.
Geography
One city, the whole of Ukraine or an international market with language versions — different keywords and a different volume of pages.
Goals and deadlines
Holding positions is one thing; reaching the top in a new niche within six months is another, and there is more work from month one.
One-off work
Express site audit
If 20,000 UAH a month is too much right now, start with an audit. We look at the site within 3–5 working days and hand over a document of 15–20 points ordered by importance: what to fix first, what second. Plus an hour of walking through it together on a call.
- 3–5 working days
- up to 30 pages and 50 queries
- a document of 15–20 points by importance
- an hour of discussion on a call
What the audit does not include: a full keyword set, a competitor breakdown, a six-month plan. That is already work under a plan.
Individual services
How much do individual SEO services cost?
Not every project requires full-fledged monthly promotion right away. Sometimes an audit, a consultation or texts are needed first.
Technical SEO website audit
20,000 UAH
Covers the technical state of the site in full. The express audit above answers the question of where to start in 3–5 days — it is not a full check.
SEO consulting
1,000 UAH/hour
Billed by the hour: you pay for as many hours as working through your questions takes.
SEO articles
from 100 UAH per 1000 characters
AI copywriting with an editor's corrections — 100 UAH. The same with a translation into Russian or Ukrainian — 120 UAH. The same with a translation into other languages — 150 UAH. Full copywriting without AI — 250 UAH. All prices are per 1000 characters.
Link building
How much does link building cost?
This is not a price list but a formula: the price of the platform itself plus the placement on it. On top of the placement go the exchange's 15 % commission and our 15 % mark-up. We name the mark-up plainly: our share is 15 %.
Platform price
as the platform lists it
Every site has its own: traffic, subject matter, audience size and editorial requirements all matter. We pass it on exactly as the platform sets it.
Posting PR articles
+15 % exchange and +15 % ours
Both percentages are counted from the placement cost, not from the platform price. The exchange takes 15 %, our mark-up is 15 %.
Worked example
1,000 UAH → 1,300 UAH
The placement costs 1,000 UAH: plus 150 UAH of exchange commission and plus 150 UAH of our mark-up. Total 1,300 UAH, of which 1,000 UAH is the price of the site itself.
Crowd marketing
$2 per link
The price is fixed and does not depend on the platform. Suits adding diversity to the link profile.
Outreach
+30 % on top of the price
A surcharge for placement outside the exchanges. Difficulty finding a contact, negotiations and editing costs all matter.
Process
How do we calculate your figure?
Three steps from inquiry to estimate. They take three to five working days.
Audit
Plan
Estimate
Reviews
What do clients say?
I used to think SEO was just text. The team showed a plan, fixed technical errors, reworked the page structure — and inquiries from search became steady instead of accidental.
I liked that everything is transparent: what we do, why, and how we measure it. The report shows the reasons behind changes rather than “we did great”, so the budget is easier to defend.
Now I understand who does what. There is a manager, an SEO specialist, a developer — and it is clear where we stand and what happens next.
Before, there was one specialist and everything kept stalling. With a team the tasks move faster, because implementation and content run in parallel rather than in a queue.
They helped a lot with content and the FAQ. The pages read as expert work, and clients now write already understanding the service, because the answers are on the site.
Questions about money
Frequently asked questions
How much does SEO promotion cost per month?
At Seo-Gen, SEO promotion starts at 20,000 UAH per month. Plans are available at 20,000, 30,000, 45,000 and 60,000 UAH depending on the scope of work required.
The final package is chosen after we analyze the site. Its size, technical condition, number of landing pages, competition, region and content and off-site tasks are all taken into account.
So a monthly price should be compared together with the scope of work. Two similarly priced proposals can differ a great deal in volume and quality of tasks.
What is included in the cost of SEO promotion?
Depending on the plan, the work includes analytics, SEO strategy, technical optimization, semantics, structure, on-page SEO, content support, internal linking and off-site promotion.
The specialist also monitors rankings and organic traffic, works with Search Console and Analytics data, prepares reports and adjusts the plan.
The exact contents of a package are listed in the plan. If a project needs work outside the standard scope, its price is agreed separately.
What does the price of website promotion depend on?
The main factors are site size, number of pages, the state of the technical side, competition in the niche and the volume of semantics. Region, number of languages and the need to build new sections also count.
For an online store, filters, categories and catalog size matter most. For a service site, the structure of commercial pages, local demand and the quality of existing content matter more.
So search engine optimization and its price are calculated after a project assessment. A blanket price without prior analysis rarely reflects the real scope of work.
How long do you have to pay for SEO?
SEO needs time for changes to be implemented, for pages to be re-crawled and for results to build up. The exact timeframe depends on the starting state of the site, competition and the scope of work.
A new project and a site with years of history can move at different speeds. The quality of the technical base and the number of pages to be built also affect the pace.
Judging SEO by the first month alone is not correct. It is better to look at plan delivery, growth in visibility, organic traffic and conversions across several stages of work.
Can I order an SEO audit only?
Yes, if the project's task is limited to diagnostics and finding technical problems. Before quoting we need to know the site's size and how deep the check has to go.
After the audit the client receives a list of the problems found and recommendations for fixing them. Implementation can then be done in-house or handed to specialists.
The price of an SEO audit is calculated separately, because a small service site and a large online store require a different number of checks.
Can the SEO plan be changed after work has started?
The scope of work can be revised if the project's tasks have changed. For example, after a large technical block is fixed, content and new landing pages may need more attention.
In the opposite case some resource-heavy tasks may be finished and the project will need less monthly support. Such changes are discussed in advance.
What matters is that the chosen package matches the current plan. The plan's name is less important than the real number of tasks the team can deliver well in a month.
Does the cost of SEO depend on the city?
Yes, but the link runs through competition and the size of regional demand. The price of promotion in Kyiv can be higher in a niche where dozens of strong companies compete for the top.
Dnipro, Kharkiv or Odesa are assessed separately. Even within one city, different services can differ a lot in how hard the search results are.
If a business works across Ukraine, the specialist analyzes national demand and decides whether separate regional pages are needed.
Is link building included in the promotion price?
Work with external links can be part of the SEO package depending on the chosen plan and the project's strategy. The cost of the placements themselves may be calculated separately.
Before starting, the specialist analyzes the current link profile and compares it with competitors. The required volume of off-site promotion follows from that.
All extra placement costs must be agreed before links are bought. The client should see them separately from the SEO team's fee.
Can you guarantee a place in the top 10?
A specific position cannot honestly be guaranteed, because search results are governed by Google's algorithms. The site's condition, competitors, algorithm updates and many external factors all affect the outcome.
An SEO specialist can pick priority queries, prepare pages and steadily improve ranking factors. Results are judged by visibility, traffic and target actions.
A promise of a guaranteed top 10 without analyzing the site and the niche usually hides the real difficulty of the task.
Calculation
Let us calculate your figure
Leave the site address and the task — we will look at the niche and come back with the order of magnitude before the audit. We reply within working hours the same day.
By sending the form you agree to your data being processed. We do not call without your consent.
Cost of SEO promotion
SEO promotion costs at Seo-Gen start at 20,000 UAH per month. The final budget depends on the website size, competition in the niche, the technical state of the project, the number of landing pages, and the volume of tasks that need to be completed each month.
A small service website and an online store with thousands of URLs will require different amounts of work. Therefore, the website promotion price is determined after a project assessment. A specialist checks current search visibility, structure, indexing, content, and competitors, and then offers a suitable plan.
The main purpose of this calculation is to determine in advance what work will be included in the SEO strategy and how many resources will be needed to complete it. The client sees the monthly budget and the list of tasks, and understands what they are paying for within the selected package.
How much does SEO website promotion cost?
SEO promotion at Seo-Gen starts at 20,000 UAH per month. Four plans are available:
| Plan | Price |
|---|---|
| Bronze | 20,000 UAH/month |
| Silver | 30,000 UAH/month |
| Gold | 45,000 UAH/month |
| Platinum | 60,000 UAH/month |
The final price depends on the site size, competition in the niche, the technical condition of the project, the number of landing pages, the promotion region, and the volume of content and external work.
For a small service website, basic technical optimization and work on key pages may be sufficient. An online store with a large catalog will require additional tasks: setting up indexing, optimizing categories and filters, expanding semantics, creating content, and developing a link profile.
Before starting work, a specialist analyzes the website, competitors, search visibility, and current technical issues. A task plan is then created and a pricing plan is selected that aligns with the project's goals and budget.
SEO costs may include technical audits and optimization, semantic keyword research, structure and meta tag management, content assignment preparation, internal linking, external promotion, position monitoring, and regular reporting. Additional costs, such as development work or link placement, are negotiated separately.
To find out the exact cost of SEO website promotion, submit a request for a project estimate.
The choice of plan depends on the current state of the project and the tasks for the coming months. For one website, fixing basic technical issues and optimizing key pages is sufficient. Another will require expanding the structure, preparing new sections, SEO copywriting, link building, and ongoing work with a large number of URLs.
SEO website promotion plans
The Bronze plan is suitable for projects with a relatively small volume of tasks. This format is suitable for a service website, a local business, or a resource that requires consistent basic optimization without a large number of new pages each month.
The "Silver" plan is designed for websites that require more intensive work on structure, semantics, and content. With this volume, a specialist can simultaneously perform technical optimization, prepare tasks for new pages, and edit existing sections.
"Gold" is suitable for projects that require continuous expansion of search engine reach. This typically includes competitive service websites, corporate projects, and online stores that simultaneously focus on internal optimization, content strategy, and external links.
"Platinum" is designed for large projects with multiple tasks and a rapid pace of development. This plan makes sense when SEO spans multiple categories, landing pages, regions, or business areas and requires regular analytics, development, and content support.
How to choose the right SEO plan?
Comparing plans based solely on price isn't enough. First, you need to determine how many pages require optimization, how strong your competitors are, and what technical limitations your website faces. This data reveals the actual scope of work better than the number of keywords in a sales pitch.
For example, a new website may have fewer pages but still require a comprehensive structural overhaul. A long-established online store often has accumulated duplicates, problems with filters, indexing, and internal linking. In this case, the scope of technical work will be greater.
When choosing a package, your business goals and desired pace of work are also taken into account. If you need to gradually improve your website, you can start with a lower plan. However, if you need to simultaneously develop several areas and quickly expand your search engine coverage, you'll need more resources.
What expenses may not be included in the basic SEO price?
The basic plan covers the agreed-upon scope of SEO work. However, the project may include additional tasks requiring developer involvement, additional content, or third-party expenses. Such work should be discussed before implementation.
For example, major CMS upgrades, new functionality, or website migrations are beyond the scope of standard optimization. The same applies to a large volume of new landing pages if it exceeds the limits of the selected package.
A budget for external placements is agreed upon separately if the platforms' fees are not included in the plan. The client must understand in advance which costs are included in the SEO specialist's work and which are additional.
Before the start of the collaboration, the scope of services and potential additional costs are outlined in the plan. If a new task arises during the project, its cost is agreed upon before work on it starts.
How much does SEO cost for different types of websites?
The type of project directly impacts the labor intensity. A small service website and a catalog with thousands of pages require different amounts of analysis, technical testing, and content development.
When assessing a site, the specialist looks beyond the number of URLs. The structure, CMS, level of competition, number of business areas, and the status of existing pages are also important.
| Project type | What influences the cost? | Promotion specifics |
|---|---|---|
| Service website | number of services, regions and competitors | development of commercial landing pages and local demand |
| Corporate website | number of business lines and complexity of the structure | expert content, services, case studies, and trust pages |
| Online store | categories, products, filters, and catalog size | indexing, templates, categories, linking and a large amount of semantics |
| New website | readiness of the structure and technical base | Building an SEO foundation and gradually increasing visibility |
| Large portal | number of URLs and templates | automation, scalability and continuous technical monitoring |
The website promotion price is determined after reviewing these factors. The project type itself helps determine the approximate scope, but the final plan is chosen based on the actual scope of work.
If part of the SEO has already been done well, the budget can be allocated to development. When a project requires a complete technical overhaul, the basic errors must be addressed first.
How much does it cost to promote a new website?
There's no set price for promoting a new website. A new domain may be technically well-prepared and have a proper structure from the start, or it may end up indexed with duplicates, a weak architecture, and a random set of pages.
At the start, indexing, technical optimization, structure, semantics, and the readiness of commercial sections are checked. If SEO was taken into account during development, a significant portion of the basic tasks will not need to be repeated.
A new project usually needs time to build search visibility. Therefore, work is done sequentially: first, the technical foundation and key landing pages, then expanding the structure and link profile.
Promotion and pricing for a new website depend on the competitiveness of the niche and the speed of development. The more new sections need to be created simultaneously, the greater the monthly workload.
SEO promotion price based on traffic and rankings
The market uses various SEO pricing models: based on rankings, traffic, or a fixed volume of work. Each model has its limitations, so comparing offers solely by payment method is inconvenient.
At Seo-Gen, the primary focus is on comprehensive work on the project. Rankings and traffic are used as progress indicators, but the list of tasks is determined by the site's condition and business goals.
Website promotion by rankings
Ranking-based promotion involves tracking selected queries and their movement in search results. This metric is useful for monitoring individual commercial clusters.
However, the cost of website promotion by rankings cannot be fairly calculated based solely on the number of search queries. One query may have low competition, while another will require a new page, content, and external links.
The search query "website promotion to the top 10 price" often implies a guaranteed result. It's more accurate to assess the likelihood of growth after analyzing competitors, since Google determines specific rankings.
Website promotion by traffic
Traffic-based promotion measures the growth of organic traffic. This approach covers more search queries and shows results beyond a pre-selected list of keywords.
At the same time, traffic volume itself also needs to be assessed correctly. For businesses, it's important to target relevant users who are interested in your products or services, not random informational visits.
The price of traffic-based website promotion depends on the volume of semantics and the number of pages that can generate targeted traffic. Therefore, work on traffic still begins with website structure and optimization.
Comprehensive SEO promotion
A comprehensive approach takes into account technical aspects, content, external factors, rankings, traffic, and conversions. This format allows specialists to address the root cause of the problem, rather than simply focusing on a single metric.
For example, a lack of growth could be due to a technical error, a weak page, or insufficient domain authority. Each cause will require a separate set of actions.
The cost of SEO promotion in this format is tied to the monthly volume of work. The client receives a task plan and can evaluate the dynamics of several indicators simultaneously.
How much do individual SEO services cost?
Not every project requires full-fledged monthly promotion right away. Sometimes an audit, consultation, or dedicated optimization of a specific section is needed first.
The cost of a one-time service depends on the website's size and the depth of analysis. A small corporate website can be checked more quickly than an online store with thousands of pages and a complex filtering system.
| Service | How is the cost calculated? |
|---|---|
| SEO audit | by site size, number of templates, and depth of testing |
| SEO consultation | by format and volume of questions |
| SEO optimization | by number of pages and complexity of implementation |
| SEO texts | by volume and requirements for specific pages |
Before ordering a specific service, it's best to define the task. Sometimes the problem a client wants to solve with a consultation requires a full technical analysis.
Cost of SEO website audit
An SEO audit includes checking the technical aspects, indexing, structure, and basic optimization elements. For large projects, page templates and systemic errors that are repeated across hundreds of URLs are also analyzed.
A website SEO audit and its price depend on the scope of the audit. The cost cannot be accurately determined based solely on the number of pages in the sitemap, as sites with the same number of URLs may have completely different architectures.
A technical SEO audit is especially useful before starting a website promotion, redesign, or migration. After the audit, the client receives a list of errors and priorities for correction.
SEO specialist consultation price
An SEO consultation is appropriate when you need to address a specific issue: website structure, indexing, traffic decline, domain change, or a further promotion plan.
Before the consultation, it's advisable for the specialist to have access to the data and understand the context of the task in advance. Then, the conversation can be used for analysis and specific recommendations.
The price of an SEO specialist consultation depends on the format and scope of the preliminary work. If a full audit is required to answer your question, it's best to estimate that separately first.
Cost of SEO texts
SEO text begins with understanding the page and search intent. A commercial section requires one set of blocks, while an article requires another. Simply adding keywords without analyzing the search results doesn't solve the problem.
Before writing, a structure and a list of key points are prepared. If necessary, the copywriter receives LSI keywords, meta tag requirements, and internal linking recommendations.
The cost of SEO texts depends on the volume and complexity of the specifications. If the content is included in the selected promotion package, the terms and quantity of materials are agreed upon within the pricing plan.
Does SEO price depend on the city?
The city influences costs indirectly through the level of competition and the volume of regional demand. Promoting a website in Kyiv for a popular commercial topic may require more resources than promoting a similar service in a city with fewer strong competitors.
For a local project, search results are analyzed specifically for the target region. The specialist looks at top-10 websites, their page structure, local signals, reviews, content, and link profile.
The price of SEO website promotion in Kyiv is therefore determined after niche analysis. The same logic applies to Dnipro, Kharkiv, Odesa, and other cities.
If a company operates in multiple regions, a separate landing page structure may be required. This increases the amount of semantics, content, and technical work.
Why is SEO promotion paid monthly?
Search engine optimization consists of sequential stages. After the initial audit and basic error correction, the work continues: developing the structure, optimizing new pages, and monitoring search results changes.
Competitors also update their websites, publish content, and earn new links. Therefore, setting up SEO once and then completely stopping is usually not enough for a competitive niche.
The monthly website promotion price includes the agreed-upon scope of work for a specific plan. This format allows for planning tasks and gradually moving from the technical foundation to expanding visibility.
SEO promotion plans differ in the amount of resources they include. As the website grows, the scope can be increased, and after completing major stages, it can be adjusted to suit current needs.
How to order SEO website promotion?
First, you need to provide the website address and briefly describe the task. A specialist will assess the current visibility, structure, and key technical indicators to determine the approximate scope of work.
Following an initial assessment, the project's goals and priority areas are discussed. A suitable plan or specific collaboration format is then selected.
The work is usually structured in several stages:
- You provide the website and project information so that a specialist can study the current situation.
- A primary analysis of the technical part, structure, semantics and competitors is carried out.
- A list of priority tasks is compiled and a suitable monthly plan is selected.
- The scope of work, additional costs and the procedure for interaction are agreed upon.
- After the start, the specialist implements the plan and regularly shows the results in reports.
This process helps you understand the cost of SEO and the scope of each stage in advance. If any additional tasks arise during the process, they are agreed upon separately.
How long do you need to pay for SEO?
SEO requires time to implement changes, re-crawl pages, and accumulate results. The specific timeframe depends on the site's initial state, competition, and the scope of work.
A new project and a long-standing website can move at different speeds. The quality of the technical base and the number of pages required also influence the pace.
Evaluating SEO based solely on the first month is inappropriate. It's better to look at plan fulfillment, visibility growth, organic traffic, and conversions over several stages of work.
SEO promotion costs at Seo-Gen start at 20,000 UAH per month. The appropriate plan depends on the site's condition, competition, number of pages, and the volume of tasks that need to be performed regularly.
Before we begin, we assess the project, determine priorities, and agree on a plan. You'll know the cost of the work, the scope of the package, and any potential additional expenses in advance.
Submit an SEO promotion request to receive a website evaluation and select a plan that best suits your current business needs.